Case Study: La Vie launches a lucky wheel Tet campaign microsite with Magenest

La Vie launches a high-performance Tet microsite with Magenest

La Vie, a leading natural mineral water brand in Vietnam and part of the Nestlé Global Group, sought to develop a microsite for their Tet (Lunar New Year) promotional campaign. Their challenge was to create a digital platform where customers could easily participate in a lucky spin wheel to win gifts after purchasing their products. They partnered with the vendor Magenest to build this solution.

Magenest developed a responsive and user-friendly microsite on the Magento 2 platform, integrated with ZNS for secure messaging and Google Tag Manager for tracking user behavior. The solution provided a seamless experience for users and valuable data insights for La Vie. The successful launch of the microsite allowed La Vie to effectively run their campaign, spreading their message of well-being while ensuring stable performance even during high traffic periods. Magenest's work included continuous auditing and optimization to enhance the user experience and conversion rates.

La Vie