Case Study: Banff Lodging Company achieves centralized multi-property operations and cross-selling with Maestro PMS

Banff Lodging Company centralizes 11 properties on one Maestro PMS database

Banff Lodging Company, an employee-owned operator of 11 hotels, eight restaurants, and two spas, needed a centralized system to manage its diverse portfolio. Their challenge was to unify operations across all properties to simplify cross-selling, optimize group bookings, and deliver a personalized, high-touch guest experience. To meet this need, they selected the Maestro Multi-Property PMS suite.

The solution implemented was Maestro's integrated multi-property software on a single database, which included modules for reservations, sales and catering, and centralized yield and rate management. This allowed BLC to operate a unified call center and instantly recognize guests across all properties. The results included immediate revenue growth for each new property added to the network and the ability to efficiently cross-sell and book larger groups. Maestro proved to be a highly capable and customizable tool that was instrumental in the company's management strategy and revenue growth.

Banff Lodging Company