Case Study: Furniture Fair achieves 7,543% ROI with Maestra

Furniture Fair boosts marketing ROI 7,543% with Maestra

Furniture Fair, a furniture retailer, faced significant marketing challenges due to a complex and disjointed marketing stack. Despite significant investment, their efforts were hampered by poor email deliverability, low engagement, and low-converting Facebook ads caused by technical issues with their Shopify integration.

The vendor, Maestra, implemented an all-in-one marketing platform to consolidate Furniture Fair's tools. Maestra fixed the email channel with new automation flows and created a custom feed for dynamic Facebook ads. The results for Furniture Fair were substantial, including a 7,543% ROI, an 11% attribution of total revenue to email, and a 300% increase in online sales from Facebook ads without any extra budget spent.

Furniture Fair