Case Study: Blue Q boosts AOV by 28.7% with Maestra

A Maestra Case Study

Preview of the Blue Q Case Study

Blue Q boosts AOV by 28.7% with Maestra

Blue Q, a consumer goods brand, needed to grow online basket size without relying on heavy discounts. They faced a challenge on Shopify where using multiple separate apps to achieve this created a janky site experience. This led them to seek a unified platform, and they chose the Maestra marketing personalization platform to solve their problem.

Maestra implemented a comprehensive on-site personalization solution including product recommendations, bundles, and dynamic promotional messaging. The result was a significant improvement in key metrics, with shoppers who engaged with Maestra's recommendations showing a 28.7% higher average order value and 45.3% more items per order, proving the solution's effectiveness.


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