Case Study: Blossom Flower Delivery doubles lead generation with Maestra’s gamified lead form

Blossom Flower Delivery doubles lead generation to 6.72% with Maestra

Blossom Flower Delivery, a company offering same-day flower delivery, faced a challenge with its standard discount-based lead capture form. Many website visitors were leaving without providing their email addresses, yielding flat results for the company. To address this, they turned to Maestra's gamified form solution.

Maestra implemented its gamified lead form, which incentivized email submission by allowing visitors to choose a secret gift box. This solution from Maestra resulted in a 6.72% lead conversion rate, which was over 200% higher than the e-commerce average. This effectively doubled the engagement and significantly increased lead generation for Blossom Flower Delivery.

Blossom Flower Delivery