Mad*Pow
21 Case Studies
A Mad*Pow Case Study
Walmart sought to address a significant societal challenge by improving the financial wellness of its over 1 million employees, for whom financial stress was a major concern. To tackle this, the company partnered with the vendor Mad*Pow to design a targeted intervention.
Mad*Pow implemented a multi-layered solution that included the "Gravy" financial wellbeing hub app, a dedicated call center, and integration with paycheck stabilization services. This approach provided employees with tools for budgeting, financial literacy, and direct support. The results were highly successful, with over 80,000 employees actively using the intervention and more than $3 million in employee assets being moved as a direct result of the program.