Madgicx
23 Case Studies
A Madgicx Case Study
Repcillin, a South African skincare brand, was struggling to generate online sales through its Facebook and Google ads. Co-founder Emma Julie suspected the issue was an inability to reach the right audiences. To address this challenge, the brand turned to the Madgicx platform and its Audience Launcher tool.
Using Madgicx's suite of tools, including Audience Studio, Creative Insights, and the Autonomous Budget Optimizer, Repcillin efficiently found new audiences and optimized its ad creative and budget. The solution delivered dramatic results for the brand, including a 20x increase in sales and a 2.27 return on ad spend. Madgicx also saved the company 42 work hours per month, allowing the co-founder to focus entirely on growing the business.