Case Study: Negative Apparel doubles ROAS and 5x's ad budget with Madgicx

Negative Apparel doubles ROAS and 5x ad budget with Madgicx in 4 months

Negative Apparel, a top clothing brand in Pakistan, sought to expand its customer base by finding new audiences for its Facebook ads. Their co-founder, Omar Rafique, turned to Madgicx and its targeting tools to address this challenge.

Using Madgicx's Audience Launcher and Audience Studio, the brand created 65 new converting audiences. This was complemented by Madgicx's Autonomous Budget Optimizer, which automated their ad account management. As a result, Negative Apparel doubled its ROAS, increased its monthly ad spend by 5x, grew its customer base by 1.5x, and pulled in thousands of new customers, all within just four months of using Madgicx.

Negative Apparel