Case Study: Anchor achieves greater property leads and engagement with MadeByPi digital transformation

Anchor increases property leads with MadeByPi

Anchor, one of the UK's largest providers of specialist housing and care for those in later life, needed a new website to serve its diverse user groups and simplify the process of finding a property and making an enquiry. They partnered with digital agency MadeByPi to design and build an accessible site with a clear user journey.

MadeByPi developed the website using the Drupal 8 CMS, creating custom property search functionality with GPS tracking and integrating it with Anchor's property management platform. Through extensive user testing and ongoing optimization, the solution significantly increased property leads and brand engagements. MadeByPi's work provided Anchor with a responsive and practical digital foundation that continues to evolve with their needs.

Anchor