Case Study: Waverley College boosts enrolment appeal with Made Agency's brand campaign

Waverley College launches campaign in 2021 with Made Agency

Waverley College, a prestigious independent boys' school in Sydney, engaged Made Agency to create a campaign that would showcase its new brand and encourage parents to consider the school for their son's education. The challenge was to balance the school's rich heritage with a forward-thinking, cleaner aesthetic.

Made Agency developed a campaign based on the concept that Waverley inspires its students to achieve their dreams, focusing on three pillars: Empowered, Inspired, and Engaged. They utilized an Argo slow-motion camera to capture sophisticated videos of students participating in school activities. The resulting campaign featured these images and videos around Sydney at the commencement of 2021. Made Agency successfully delivered a campaign that respected the school's history while presenting a modern and aspirational brand identity.

Waverley College