Case Study: Gloster Americas achieves a refreshed luxury brand presence with Mode

Gloster Americas creates 10-day Miami content shoot with Mode

Mode was enlisted by Gloster Americas, the North American division of luxury outdoor furniture manufacturer Gloster, to reposition the European brand for growth in the American market.

The Mode team developed a comprehensive new brand strategy and visual approach, which was expressed through sun-soaked, lifestyle-focused photography captured during a multi-day shoot. This new aesthetic was extended across collection catalogues, retailer kits, and digital experiences. The CEO of Gloster Americas noted that the high-quality assets would make a tremendous difference in the company's ability to achieve its strategic goals.

Gloster Americas