Case Study: Solmate Socks achieves a 174% increase in website purchases with Mad Fish Digital

Solmate Socks drives 173.98% more website purchases with Mad Fish Digital

Solmate Socks, an ecommerce brand selling apparel made in the United States, challenged Mad Fish Digital to create a paid media campaign for their Black Friday sale. Their goal was to increase sales year-over-year, clear out older inventory, and make space for new products.

Mad Fish Digital developed and launched a comprehensive paid strategy across Facebook, Instagram, Pinterest, Amazon, and Google Ads. This approach, which utilized innovative ad copy and targeting, resulted in a 174% increase in website purchases and a 235% increase in conversion value. The campaign executed by Mad Fish Digital also achieved an 833% return on ad spend.

Solmate Socks