Case Study: Factory Direct Craft strengthens backup and disaster recovery with Macrium Reflect

Factory Direct Craft - Customer Case Study

Factory Direct Craft, an ecommerce company based in Ohio, USA, needed a more capable and cost-effective backup solution to replace tape backups and a competitor whose pricing did not match the feature set. As their aging servers needed replacement, they found that protecting all systems with the existing solution would be prohibitively expensive, so they looked for an alternative that could meet both technical and budget requirements.

Factory Direct Craft chose Macrium Software’s Macrium Reflect for backup and server configuration protection because it offered the features they needed at a lower price. Macrium Software helped them improve disaster recovery readiness, reduce downtime and reconfiguration time, and provide a practical way to image drives and restore to new hardware if a failure occurs.

Factory Direct Craft

Jarod Christman

Chief Technology Officer