Case Study: PEScience boosts subscriptions and loyalty with M-Connect Media

PEScience boosts LTV by 47% with M-Connect Media

PEScience, a North American supplement brand, faced challenges with its Magento store lacking a subscription model and having a broken loyalty program that batched points overnight, which broke the customer engagement loop. Their mobile experience was also slow. They engaged M-Connect Media to address these issues.

M-Connect Media implemented a Hyvä theme rebuild and developed a custom subscriptions module with features like auto-renew and product-swaps. They rebuilt the loyalty program to credit points in real-time. This solution led to 34% of active customers being on a subscription within six months and a 47% liftetime value uplift for that cohort. The project also resulted in 12k active loyalty users and a Mobile Lighthouse score of 94.

PEScience