Case Study: Penguin Random House streamlines its creative process with Lytho

Penguin Random House Rewrites Its Creative Process

Penguin Random House, which had long relied on paper-based review and routing processes, began working with Lytho to move its creative operations online. The publisher faced the challenge of getting teams comfortable with digital workflows after years of clipping notes to documents and manually routing reviews.

Lytho’s platform helped Penguin Random House transition to digital creative reviews, with Michael preparing short training videos and custom workflow examples to ease adoption. The change paid off by reducing training needs, enabling the company to keep working smoothly during remote work in 2020, and saving Michael hours of stakeholder onboarding.

Penguin Random House

Michael Harney

Vice President of Art Operations