Case Study: Kiwa achieves 40% faster brand content publishing with Lytho

Kiwa Speeds Brand Content Publishing Efforts By 40%

Kiwa, a market leader in testing, inspection, and certification, needed a consistent global brand identity after acquiring several companies and brands across multiple regions. The challenge was making sure employees and franchisees could easily find and use the latest brand assets from one central location. Kiwa worked with Lytho and its Digital Asset Management (DAM) solution to support its rebranding and content publishing efforts.

Lytho implemented an intuitive, searchable brand portal for Kiwa to store, access, and share images, branded documents, videos, and brand guidelines. With Lytho’s Create + Publish feature and Adobe integrations, Kiwa could produce on-brand publications faster and with less reliance on external designers. The result was a 75% increase in brand consistency, 40% quicker publishing of brand content, 60% less spend on outsourced designers and agencies, and a 50% reduction in use of other applications/CMS systems.

Kiwa