Case Study: Linkmedia 360 achieves streamlined content production and higher client adoption with Lytho

DivvyHQ Helps Linkmedia 360 Move the Needle on Content Marketing Adoption

Linkmedia 360, an integrated marketing agency, needed a better way to manage content-heavy clients after tracking deadlines and assets across Google Drive and spreadsheets became unwieldy. Managing calendars and multiple apps for clients like Raleigh House—which publishes roughly 20 pieces monthly to three distinct audiences—had become a full-time task, and some clients were reluctant to adopt a formal content workflow.

By onboarding DivvyHQ, Linkmedia 360 implemented customized workflows, approval stages, required fields and centralized scheduling that let teams add internal and external contributors and map content across channels. The result: faster, more consistent production with less client pushback, easier content repurposing into evergreen or premium assets, and a repeatable success story (Raleigh House) used to drive adoption across other accounts.

Linkmedia 360

Matt Mesenger

Director of Digital Marketing