Case Study: Colorado Access achieves agile COVID-19 content delivery with Lytho

Colorado Access Gets a Healthy Dose of Agile Content with Lytho

Colorado Access needed a faster, more agile way to communicate urgent COVID-19 updates as the pandemic changed daily. Working with Lytho and its Creative Operations Platform, the team had to replace a slow, email-heavy content process with something that could handle weekly newsletters, reviews, and approvals on a tight timeline.

Lytho helped Colorado Access organize a clear weekly workflow for gathering content, editing, formatting, and review/approval. As a result, the organization was able to publish a COVID-19 newsletter every Thursday, usually with only one round of reviews, while keeping teams aligned and avoiding the chaos that email collaboration would have caused.

Colorado Access

Heidi Warner

Senior Manager of Marketing and Communications