Case Study: Petals achieves an 82.01% increase in ROAS with LYFE Marketing social media advertising

Petals boosts ROAS 82.01% with LYFE Marketing

Petals, a well-established online faux-floral company, needed to significantly ramp up sales to capitalize on Mother’s Day seasonality while maintaining their historically high return on ad spend. They partnered with LYFE Marketing and utilized their social media advertising services to meet this challenge.

LYFE Marketing created Mother’s Day-specific carousel ads and launched them early to allow for optimization. They refined retargeting audiences and rotated promotions to manage ad frequency. As a result, LYFE Marketing helped Petals achieve an 82.01% increase in overall return on ad spend and a 47.37% increase in purchase volume.

Petals