LYFE Marketing
63 Case Studies
A LYFE Marketing Case Study
Lily & Lime, a wedding photography and videography company, faced the challenge of increasing lead volume efficiently while controlling acquisition costs in a competitive digital market. They partnered with LYFE Marketing and utilized its Social Media Advertising Services to grow their leads while keeping cost per lead steady and implementing a new retargeting strategy.
LYFE Marketing optimized audience targeting for high-intent users and enhanced the retargeting strategy with improved creatives. Through cost-effective bidding, LYFE helped Lily & Lime generate 1,323 total leads in one month. The results included a stable cost per lead for main ads and an 11.5% increase in retargeting leads alongside a 7.9% decrease in retargeting cost per lead, demonstrating sustainable growth for the client.