Case Study: HSNF boosts conversion and growth with Luxinten’s Magento support

A Luxinten Case Study

HSNF boosts conversion rate by 32% with Luxinten

HSNF, a global eCommerce retailer, needed a robust website for its professional beauty brand Mylee to showcase and sell thousands of products to millions of customers. They chose the Magento Enterprise platform and engaged the vendor Luxinten for development and support.

Luxinten provided ongoing Magento development, delivering custom features and performance optimizations to improve stability and user experience, with a focus on mobile-friendliness. Their work included integrating monitoring tools and various third-party services. As a result, the customer saw a 32% increase in overall conversion rate and a 23% increase in new users, and during the support period Mylee was named Britain’s 5th fastest-growing private company.


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