Case Study: a large pharmaceutical company improves multi-country respiratory inhaler campaign performance with Luxid

Large Pharmaceutical Company - Customer Case Study

The customer, a large pharmaceutical company, required a strategy to increase the visibility of its respiratory inhaler product across ten different European countries, utilizing its local subsidiaries. The vendor, Luxid, was tasked with developing a turnkey marketing campaign solution to address this international challenge.

Luxid conducted extensive audience and competitor research using advanced data analysis of social media, search trends, and online communities. Based on these insights, they created a comprehensive marketing plan suitable for all territories and provided a complete set of localization-ready English master assets. The solution delivered by Luxid provided the client with a granular guidebook and all necessary creative assets, which enabled excellent localized campaign performance in each country.