Case Study: Crown Equipment equips its sales force with high-impact training using Luxid

Crown Equipment equips hundreds of sales users with Luxid training app

Crown Equipment, a manufacturer of complex lift trucks and material handling equipment, needed to equip its mobile sales force with consistent, easily accessible product information to help them tailor pitches and close more deals in a competitive market. They partnered with Luxid to create a comprehensive training and product resource.

Luxid developed a solution featuring hundreds of concise videos and content housed in a mobile app, providing on-demand information on safety features, application tips, and competitive comparisons. This tool is routinely accessed by hundreds of users for training and refreshers, enabling confident, solution-based selling. Luxid continues to add new content, demonstrating the app's ongoing value and effectiveness for Crown's sales team.

Crown Equipment