Lusha
25 Case Studies
A Lusha Case Study
VWO is a website optimization platform serving SMBs to enterprises. Vaibhav Gupta, a BDR for APAC and ANZ responsible for inbound and outbound lead gen, struggled with unreliable contact data in APAC and Europe and with prospecting tools that forced him into external dashboards instead of his preferred LinkedIn Sales Navigator workflow.
By using Lusha to enrich contacts found in Sales Navigator and to complete incomplete web leads, Vaibhav gets one-click enrichment with roughly 60–80% accuracy. The integration saves time, reduces platform switching, improves outreach for both inbound and outbound leads, and helps him consistently book qualified meetings and hit quota.
Vaibhav Gupta
Business Development Representative for APAC and ANZ