Case Study: NEXTGEN achieves 10x more contacts in six months with Lusha

NEXTGEN achieves 10x contact growth in US expansion using Lusha

NEXTGEN, which bridges technology vendors and channel partners across APAC, New Zealand, and the U.S., needed a faster, more accurate way to find contact data as it expanded into the U.S. market. Its existing tools had inconsistent coverage, especially for smaller companies, and manual prospecting couldn’t scale across 20+ vendor portfolios.

Lusha provided the contact data platform NEXTGEN used to improve lead generation and market entry. With Lusha, lead identification dropped from 2–3 weeks to 2 days, phone accuracy was around 90%, and NEXTGEN delivered 10x more contacts in six months than its previous tools could have provided, enabling faster, more scalable go-to-market execution.

NextGen

Minh Nguyen

Data Management Specialist