Case Study: insightsoftware achieves 2x ROI in 2 weeks with Lusha

How insightsoftware engages more customers with Lusha

insightsoftware, a provider of connected finance solutions for CFO teams, faced a regional data gap in EMEA. Its global sales intelligence platform worked well in North America, but the team struggled with poor contact coverage and missing information across Europe, the Middle East, and Africa, making it hard to reach prospects and hit pipeline targets. Andrew Knox, Director of Business Development EMEA, had previously used Lusha and recommended it to fill those gaps.

Lusha was implemented as a complementary tool for 25+ users, helping the EMEA team enrich, verify, and clean contact data through its platform and browser extension. The impact was immediate: onboarding took about an hour, pipeline ROI doubled within two weeks, and previously unreachable contacts started booking meetings. Lusha also helped insightsoftware close deals through better multi-threading and reduced lead-to-action response time, improving results across both net-new and existing customer segments.

insightsoftware

Andrew Knox

Director, Business Development EMEA