Case Study: Top Notch Heating, Cooling & Plumbing more than doubles online bookings with Lure Creative

Top Notch Heating, Cooling & Plumbing more than doubles bookings with Lure Creative

Lure Creative provided digital marketing services to Top Notch Heating, Cooling & Plumbing, an HVAC and plumbing company serving the competitive Kansas City market. The customer's challenge was to increase its online visibility to connect with homeowners actively searching for services and to make it easier for them to book appointments, moving beyond simply generating more website traffic.

The solution implemented by Lure Creative was an integrated digital marketing strategy utilizing SEO, Google Ads, Meta advertising, content marketing, social media, Google Business Profile optimization, and conversion strategy. This approach resulted in a measurable impact, including a 112% year-over-year increase in booked appointments and a 51% increase in total conversions. Lure Creative successfully connected the customer with more qualified leads and significantly grew their online bookings.

Top Notch Heating, Cooling & Plumbing