Case Study: PixelRush achieves 67% better click quality and 15% ad budget savings with Lunio

PixelRush Easily Acquires New Clients With Lunio

PixelRush, a Melbourne-based digital agency specializing in paid media, SEO, and CRO, was losing confidence in campaign performance due to click fraud that threatened client ROI. To protect ad spend and strengthen its service offering, PixelRush adopted Lunio’s click fraud protection solution to detect and block fraudulent clicks and ensure cleaner traffic and more reliable campaign metrics.

Lunio delivered a simple, non‑MCC setup (tracking‑template installation), accurate detection with fewer false positives, and hands‑on partnership support, which made onboarding and client rollout straightforward. As a result, PixelRush saw a 67% improvement in click quality, saved 15% of ad budget (and thousands of dollars overall), and now uses Lunio as a sales differentiator to win new clients.

PixelRush

Byron Trzeciak

Chief Executive Officer