Case Study: Kuoni Tumlare revitalizes travel services with Lundegaard's rebrand and digital platform

A Lundegaard Case Study

Preview of the Kuoni Tumlare Case Study

Kuoni Tumlare launches a virtual travel agency across 7 European countries with Lundegaard

Kuoni Tumlare, a global tour operator, faced a severe business disruption due to the Covid-19 pandemic, which forced the closure of its key market in Japan. The company needed to innovate its business model, reduce its physical footprint, and create new digital services to overcome the crisis. They partnered with Lundegaard to build a new virtual travel agency brand and redesign their websites across multiple European markets.

Lundegaard implemented a complete rebranding and built new digital products for the Japanspecialist.com virtual agency, including online group tour sales, Rail Pass tickets, and consultation services. The solution involved extensive UX research across eight countries, optimization of sales processes, and the creation of a new travel-commerce architecture. As a result, Lundegaard helped Kuoni Tumlare successfully launch the new service, unifying its online presence and enabling long-term continuous development of its digital solutions.


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