Case Study: Thrive Market achieves $695,000 savings and a scalable, employee-first benefits program with Lumity, Inc.

Thrive Market + Lumity A Multi-Year Benefits Strategy

Thrive Market, a 600-person membership e-commerce company with multiple locations and fulfillment centers, needed a scalable, upgraded benefits program and a partner to improve the benefits experience as it prepared for growth. Thrive Market engaged Lumity, Inc. to design a multi-year benefits strategy and provide benefits administration, employee support, and tools like the Lumity Employer Portal and Digital Benefits Guide.

Lumity, Inc. analyzed plan designs, benchmarked peers, optimized employer contributions, and introduced new offerings (HSA, a second dental plan, infertility benefits), open enrollment communications, year‑round employee support, and a BenAdmin migration; it also added COVID‑19 alerts and secured a dental premium rebate. The engagement delivered clear results: $695,000 in savings in Year 1 (‑17.5% renewal), a 3.64% renewal plus a $25,000 technology credit in Year 2, normalized contributions, lower employee costs, paperless enrollment for warehouse staff, and consolidated benefits administration and support.

Thrive Market

Jay Sultani

Director, People Operations