Case Study: GoFundMe saves $300k and enhances employee benefits experience with Lumity, Inc.

GoFundMe Saves $300k & Enhances the Employee Benefits Experience

GoFundMe, a 250-person crowdfunding platform with multiple offices, was preparing for its next growth phase and needed a benefits solution to support recruiting and retention while improving financial and administrative efficiency. Lumity, Inc. was engaged to redesign GoFundMe’s benefits approach and provide people-team workflow and communications support.

Lumity, Inc. implemented a three-fold process—plan design and contribution assessments (using exclusive risk models), people-team workflow and technology assessments to improve integration and administration, and branded communications and open-enrollment education—resulting in more than $300k in savings for GoFundMe. Employees reported greater engagement and confidence in their benefits choices, the people team gained internal recognition, and Lumity, Inc.’s ongoing support improved year-round benefits administration.

GoFundMe

Stephanie Cunningham

Head of People Operations