Lumi
22 Case Studies
A Lumi Case Study
Simka Sol, the handmade fashion brand founded by Sara Charles, wanted packaging that better matched its modern, romantic, eco-conscious image. As the business grew, shipping in USPS flat rate mailers became expensive and less aligned with the experience she wanted to create for customers.
With Lumi kraft mailers and custom tape, Simka Sol moved to custom packaging that looked more professional while lowering costs. Sara said the change saved $2.64 per mailer, or $5,874 per year, for an overall savings of 46%, while helping each package feel more special and more recognizable to customers.
Sara Charles
Simka Sol