Case Study: MTN Group brings thousands of employee voices into leadership decisions with Lumi

MTN Group brings thousands of voices into leadership gathering with Lumi

MTN Group, a leading telecoms company operating across Africa and the Middle East, faced the challenge of engaging its 22,000 geographically dispersed staff and incorporating their views into its annual leadership gathering. To make everyone's opinion matter and live up to its value of candour, MTN turned to Lumi and its Lumi Say engagement app.

Lumi implemented a custom-branded mobile app solution named "Speak-Up," which used polls and voice clips to gather sentiment from thousands of employees. This data was then presented to the leadership conference. The solution successfully brought the voices of staff to the event, providing crucial context for strategic decisions and significantly extending the meeting's reach beyond the leaders in attendance. Lumi's support and professionalism were also key factors in the project's success.

MTN Group