Case Study: DNV boosts social media engagement with Lumen5

DNV boosts social video engagement and cuts production time 4x with Lumen5

DNV GL, a global leader in quality assurance and risk management, needed to enhance its digital presence by turning its lengthy, influential reports into engaging social media videos. The challenge was to do this affordably without relying on expensive video specialists or costly stock footage, as their in-house process using tools like Adobe Premiere was time-consuming and team members lacked confidence in their video-making skills. They sought a solution from the vendor Lumen5.

The solution implemented was the Lumen5 AI video platform, which provided an intuitive and hassle-free tool for creating videos. This allowed DNV's team to quickly repurpose content, saving significant time and reducing production costs. The results were a four-fold increase in video creation speed, the production of up to 15 videos per month, and a measurable improvement in social media performance, with Lumen5 videos achieving higher click-through and engagement rates than other formats.

DNV GL