Case Study: WeightWatchers achieves faster influencer payments and major cost savings with Lumanu

WeightWatchers saves 30 hours a month on onboarding with Lumanu

WeightWatchers, a leading weight loss program, faced significant challenges scaling its influencer marketing efforts due to a cumbersome payment processor. Their previous platform, Captiv8, caused issues with vendor onboarding, a lack of financial visibility, and communication delays between marketing and finance teams. This created administrative headaches and prevented the efficient management of payments to their growing network of over 250 creators.

By implementing Lumanu's finance tools designed for marketers, WeightWatchers streamlined its entire payment process. Lumanu provided a user-friendly onboarding flow for vendors, instant payments to creators, and bulk payout capabilities. This solution saved the company 30 hours per month on onboarding, 50 hours on payment processing, and achieved $70,000 in annual cost savings, allowing the team to focus on building strong influencer partnerships.

Weightwatchers