Case Study: Obviously streamlines influencer payments with Lumanu

Obviously streamlines influencer payments with Lumanu, boosting Instagram engagement 26.3%

Obviously, an influencer marketing agency and WPP subsidiary, faced significant challenges in scaling its payment processes to a high volume of creators. Their previous systems, PayPal and Tipalti, resulted in inefficient manual work, lengthy funding delays, inconsistent vendor onboarding, and a lack of responsive customer support.

By implementing Lumanu's payment platform, Obviously streamlined its entire workflow. The solution provided fast, same-day payments, a simplified and consistent onboarding process for creators, and dedicated white-glove support. This saved the agency a significant amount of time, improved visibility into payments, and eliminated previous bottlenecks. The switch to Lumanu also fully automated tax compliance and 1099 filings, further reducing the team's administrative burden.

Obviously