Case Study: Notion Streamlines Creator Payments and Saves Time with Lumanu

Notion saves 5 minutes per creator deal with Lumanu

Notion, a software company based in San Francisco, faced significant challenges scaling its in-house influencer marketing program. Their manual vendor onboarding and payment process through an internal procurement system was a major bottleneck, consuming extensive time and resources for both their marketing and finance teams. This led to payment delays, invoice errors, and a lack of visibility into campaign budgets. To overcome this, Notion implemented the Lumanu platform for vendor onboarding and payments.

By using Lumanu, Notion automated its creator onboarding, tax document collection, and payment processes. The integration with their Copper CRM allowed payouts to be created automatically, saving valuable time. Lumanu provided real-time budget visibility and transferred vendor support to its dedicated team. This solution saved the marketing team an estimated five minutes per deal, which adds up significantly as they run 50 to 80 partnerships per month, and also saved their finance team hours of work each month.

Notion