Case Study: Veepee achieves better conversion optimization with Luciq

Veepee Uses Luciq for Conversion Optimization

Veepee, a leading European luxury e-commerce portal, sought to boost user loyalty and optimize conversions by better understanding its most valuable customers. Their challenge was to collect high-quality feedback and insights directly from this key user segment to improve the app experience and strengthen customer relationships. To meet this challenge, they turned to Luciq.

Veepee implemented Luciq's SDK to add a user feedback feature, initially testing it with a segment of their best users. The solution allowed users to easily report issues by shaking their phones, providing a direct communication channel. Using Luciq's integration with Asana, the team efficiently gathered, sorted, and distributed user feedback to relevant teams for resolution. This process gave users a direct voice in the product backlog and fostered a real connection with the brand. As a result, Veepee was so successful that their Customer Relations team is working to expand the Luciq-powered feature to more of their best users.

Veepee

Antoine Loisance

Conversion Rate Optimization Lead