Case Study: One Kings Lane achieves double-digit LTV growth with LTV.ai

A LTV.ai Case Study

Preview of the One Kings Lane Case Study

How One Kings Lane leverages LTV.ai's full AI Suite on autopilot

One Kings Lane, an online retailer specializing in high-end home décor and furniture, faced the challenge of increasing customer lifetime value from its existing base. With new home sales declining due to rising interest rates, they needed to boost incremental spend without resorting to site-wide discounts. To address this, they partnered with LTV.ai.

LTV.ai implemented its full AI Suite, including AI-powered one-to-one customer outreach and a paid loyalty program. The $99 annual membership offered cashback and sign-up rewards. The results were significant: 12.4% of customers opted into the membership, 80.2% of members redeemed points, and the program drove a double-digit increase in incremental spend per customer. This led to a double-digit percent increase in customer LTV and a near one-to-one rise in profitability for One Kings Lane.


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One Kings Lane

Andrew Templeton

Officer


LTV.ai

9 Case Studies