Case Study: Vepsäläinen achieves omnichannel modernization and improved efficiency with LS Retail (LS Nav)

Vepsäläinen - Customer Case Study

Vepsäläinen, Finland’s leading furniture and furnishing retailer with a nationwide store network, set out to become a truly modern omnichannel retailer — following customers’ purchase paths across stores and online — but was held back by several disparate systems for chain management, outlets and e‑commerce.

They implemented LS Nav (built on Microsoft Dynamics) with local partner Solteq as a single end‑to‑end retail platform. The solution centralized customer and sales data, improved transparency across the delivery chain, reduced staff errors through a more intuitive interface, and boosted efficiency and customer service while enabling centrally managed, customer‑focused marketing and journey management.

Vepsäläinen

Mika Rusila

Vepsäläinen