Case Study: Robin Look achieves centralized control and streamlined optical ordering with LS Retail (LS Nav)

Robin Look - Customer Case Study

Robin Look is a German optical retail chain founded in Berlin that now operates more than 20 stores across several cities and plans further expansion. As the business grew, its simple POS and manual processes for inventory, sales and customer data became inadequate, so the company sought an easy-to-use, integrated retail and ERP solution that could handle optician-specific needs and support long-term growth.

Robin Look implemented LS Nav from LS Retail with local partner akquinet, gaining a centralized, customizable end-to-end system for refraction data, glass ordering, inventory, pricing, discounts and campaigns. The solution simplified and sped up ordering and sales workflows, made inventory and customer data instantly accessible across locations, increased operational transparency and professionalism, and provided the reporting and control needed to plan future expansion.

Robin Look

Simon Kaufhold

General Manager