Case Study: Marketing Investment Group achieves scalable unified commerce and automated inventory across 300+ stores with LS Retail

Marketing Investment Group - Customer Case Study

Marketing Investment Group (MIG) is Poland’s largest sports and lifestyle retail platform, operating over 300 stores and a dozen e‑commerce sites for brands like Timberland, adidas and Nike. As the business expanded, its legacy standalone systems and a manual database could not support multi‑store operations, reporting or growth — creating performance bottlenecks, limited enterprise visibility and an urgent need for a standardized, scalable retail platform.

MIG selected LS Nav on Microsoft Dynamics NAV, implemented by IT.Integro, whose standard functionality met about 80% of requirements with minimal customization and low maintenance cost. The solution automated inventory replenishment, centralized item, promotion and POS management, and provided real‑time unified commerce across channels — enabling better data‑driven decisions, reduced HQ workload and rapid expansion from roughly 100 to 300+ stores.

Marketing Investment Group

Krzysztof Nitsch

Proxy of the Board