Case Study: Gosselin Photo achieves modern omni-channel retail and faster POS with LS Retail

Gosselin Photo - Customer Case Study

Gosselin Photo, established in 1939 and the largest photographic retailer in Eastern Quebec with four stores and an online catalogue of over 5,000 products, faced outdated technology that hampered its move into digital and omni‑channel retail. Their website was not responsive, inventory wasn’t synchronized for online sales, and legacy POS and ERP systems couldn’t be easily integrated, so the company needed a full website overhaul and a modern integrated management solution.

Gosselin selected LS Nav with Microsoft Dynamics NAV, implemented by a certified LS Retail partner, and went live successfully on day one. The new system enabled a modern omni‑channel experience (including buy-online-pickup-in-store), faster and more intuitive product searches, higher floor‑staff productivity, and greater operational flexibility—delivering measurable gains in efficiency and customer service while allowing Gosselin to expand services like rentals, repairs and photo printing.

Gosselin Photo

Michel Martin

VP Sales and Operations