Case Study: Digital Shoppy achieves centralized data and streamlined multi-store operations with LS Retail

Digital Shoppy - Customer Case Study

Digital Shoppy is a fast-growing Indian consumer electronics retailer (33 stores across Andhra Pradesh, Karnataka and Tamil Nadu) that struggled to manage expanding, geographically dispersed stores without a unified ERP. The company needed to consolidate store data, replicate transactions to head office, and integrate POS billing with a back-end system to control pricing, offers and reporting across all locations.

Digital Shoppy implemented LS Retail on Microsoft Dynamics NAV, using replication technology and central server control with minimal customization and fast training via partners DVS and Tectura. The integrated POS and ERP now track transactions from store to general ledger, simplify central pricing and promotions, reduce costs, boost ROI and product performance, and improve customer satisfaction and CRM/analysis capabilities.

Digital Shoppy

Mahesh Raju

Director