Case Study: Color Line streamlines shipboard operations and enhances passenger experience with LS Central from LS Retail

Color Line serves 4 million passengers with LS Retail

Color Line, the largest shipping company in Norway, faced challenges with an outdated software system that complicated sales and service management both on land and onboard their vessels. They sought a modern platform to optimize internal processes and enhance the passenger experience, ultimately selecting the LS Central solution from LS Retail.

LS Retail implemented LS Central to synchronize operations from headquarters to ships, unifying retail, hospitality, and ticketing. The solution enabled centralized management of menus and pricing with automatic synchronization to onboard systems, including POS, self-service terminals, and information screens. This provided a unified guest experience and equipped staff to better serve customers, strengthening Color Line's industry leadership.

Color Line