Case Study: We Are Jolies achieves +40% AOV with Loyoly

How We Are Jolies achieved +40% AOV in 5 months

The customer, We Are Jolies, an inclusive lingerie brand, sought to increase its rate of repeat customers and reduce acquisition costs. Their previous loyalty program from Rise.ai failed to drive engagement or improve retention. They needed a more modern program to re-engage dormant customers and create a fluid omnichannel loyalty strategy that reflected their brand values.

Loyoly implemented a comprehensive loyalty and referral program. The solution included a points-based rewards system for purchases and engagement missions, a three-tier VIP system, and a referral program. This strategy drove a monthly ROI of 176x and generated over €288,000 in additional sales in five months. Loyoly helped achieve a +40% increase in average order value and a +134% increase in customer lifetime value.

We Are Jolies