Case Study: Atma generates €459K in additional revenue with Loyoly

A Loyoly Case Study

Preview of the Atma Case Study

How Atma generated 459k of additional revenue in 1 year

Atma, a brand dedicated to durable and aesthetic kitchen utensils, identified an opportunity to accelerate growth by better engaging its community. Their challenge was to activate word-of-mouth, encourage repeat purchases, and make the customer experience more engaging without a structured loyalty program. They partnered with Loyoly to build this program with the goal of capitalizing on existing customers to acquire new ones at a lower cost.

Loyoly implemented a comprehensive loyalty and referral program called the Atma Brigade. The solution integrated referral incentives, a points-based loyalty system with engaging missions, and VIP tiers to reward customers. This strategy generated significant results for Atma, including €459,000 in additional revenue and a monthly ROI of 135x. The program also tripled the lifetime value of engaged customers and collected over 1,000 reviews, confirming the success of the partnership with Loyoly.


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