Case Study: Carmela Coffee boosts average spend and repeat purchases with Loyalzoo

A Loyalzoo Case Study

Preview of the Carmela Coffee Company Case Study

Carmela Coffee Company - Customer Case Study

Carmela Coffee Company, a multi-location coffee bar concept launched in 2018, partnered with Loyalzoo to solve the challenge of keeping ordering fast while cross-selling across four nearby locations and a broad menu of coffee, beer, and wine offerings. Loyalzoo’s digital loyalty platform helped support their need to drive repeat visits and maintain a smooth customer experience.

With Loyalzoo’s Handsfree Marketing and blast messaging tools, Carmela Coffee nurtured new customers, promoted specials, and encouraged footfall across locations. The results were strong: after three years, Carmela Coffee had 3,338 loyalty members, increased average customer spend by 36%, and boosted weekly repeat purchases by 117%.


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