Case Study: nuud boosts referrals and member spend with LoyaltyLion

A LoyaltyLion Case Study

Preview of the nuud Case Study

nuud boosts member spend 153% with LoyaltyLion

nuud, a vegan anti-odorant brand, partnered with LoyaltyLion to navigate rising customer acquisition costs. Their challenge was to leverage the power of personal recommendations to acquire new, like-minded customers more effectively.

LoyaltyLion's solution was a referral program that rewarded both the advocate and the new customer with discounts and points. nuud promoted this program across their website, email, and social media. As a result, members of the loyalty program spent 153% more than new customers, and the program successfully brought in thousands of new customers for the brand.


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