Case Study: REN Clean SkinCare achieves higher loyalty and repeat purchases with LoyaltyLion

How REN Clean Skincare built long-term relationships with their online customers

REN Clean SkinCare, a global ethical skincare brand, wanted to deepen relationships with its online customers and drive more repeat business by aligning loyalty efforts with its clean, sustainable values. Working with LoyaltyLion, the team set out to create a more engaging customer experience and encourage shoppers to become long-term members rather than one-time buyers.

LoyaltyLion helped REN Clean SkinCare launch a fully customized “Clean Collective Rewards” loyalty program with tiered rewards, an integrated loyalty page, and points for actions like purchases, reviews, social follows, and referrals. The result was a 68% increase in member spend, a 63% higher repeat purchase rate, a 52% increase in average number of orders, and 38% of revenue coming from loyal customers.

REN Clean SkinCare

Jason Stokes

CEO and Founder